AI & Creative Optimization
Watch recording
MAMA (Mobile Attribution & Marketing Analytics), São Paulo
2023 foi o ano da eficiência e, mais do que nunca, os profissionais de marketing estão buscando ferramentas que permitam que eles acesse informações valiosas e desbloqueiem sua lucratividade. No MAMA São Paulo, trouxemos discussões que irão te guiar por essa jornada, com a participação dos principais profissionais de marketing de alguns dos aplicativos de maior sucesso no Brasil e no mundo. Descubra como essas empresas estão navegando por um ecossistema de mobile cada vez mais agitado, superando barreiras e adaptando suas estratégias de acordo com as mudanças do mercado.
Speakers
![](https://www.appsflyer.com/wp-content/uploads/2023/12/Ran-Avrahamy.png)
Ran Avrahamy
CMO, AppsFlyer
![](https://www.appsflyer.com/wp-content/uploads/2023/12/Renata-Altemari.png)
Renata Altemari
Managing Director Brasil, AppsFlyer
![](https://www.appsflyer.com/wp-content/uploads/2023/12/Martha-Gabriel-16.png)
Martha Gabriel
Futurista, TEDx Speaker, autora de 4 best sellers referência em inovação e tendências
![](https://www.appsflyer.com/wp-content/uploads/2023/12/Yevgeny-Peres-2.png)
Yevgeny Peres
EVP of Product Strategy, AppsFlyer
![](https://www.appsflyer.com/wp-content/uploads/2023/12/Tadeu-Obata.png)
Tadeu Obata
Privacy Partnerships Manager Chrome & Android, Google
![](https://www.appsflyer.com/wp-content/uploads/2023/12/Marianna-Cunha.png)
Marianna Cunha
Privacy Partnerships Manager Brazil - Chrome, Google
![](https://www.appsflyer.com/wp-content/uploads/2023/12/Camila-Carneiro.png)
Camila Carneiro
Líder de Desenvolvimento de Parcerias LATAM, AppsFlyer
![](https://www.appsflyer.com/wp-content/uploads/2023/12/Flavio-Li.png)
Flávio Li
Online Marketing Director, Grupo Boticário
![](https://www.appsflyer.com/wp-content/uploads/2023/12/Marina-Galvao.png)
Marina de Freitas Galvão
Gerente de Marketing, Magazine Luiza
![](https://www.appsflyer.com/wp-content/uploads/2023/12/Jeferson-Nascimento.png)
Jefferson Nascimento
Gerente de Produtos Digitais e CRM, Bloomin'Brands
![](https://www.appsflyer.com/wp-content/uploads/2023/12/Roy-Yanai.png)
Roy Yanai
AVP of Product - Measurement, AppsFlyer
![](https://www.appsflyer.com/wp-content/uploads/2023/12/Vinicius-Bazan.png)
Vinícius Bazan
Head of Crypto Research & Director of Product, Empiricus
![](https://www.appsflyer.com/wp-content/uploads/2023/12/Sylvia-Caiuby.png)
Sylvia Lopes Caiuby
Head of Customer Success Brazil, AppsFlyer
![](https://www.appsflyer.com/wp-content/uploads/2023/12/Inaki-Cabo.png)
Iñaki Cabo Alonso
Growth Data Engineering Lead, Rappi
![](https://www.appsflyer.com/wp-content/uploads/2023/12/Meggie-Dials.png)
Meggie Dials
VP of Sales, Data.ai
![](https://www.appsflyer.com/wp-content/uploads/2023/12/Jhoyner-Martinez.png)
Jhoyner Martinez Hernandez
Growth Data Engineering, Rappi
![](https://www.appsflyer.com/wp-content/uploads/2023/12/Carolina-Parra.png)
Ana Carolina Parra
Marketing Director, Growth & CX RaiaDrogasil
![](https://www.appsflyer.com/wp-content/uploads/2023/12/Fernando-Freitas.png)
Fernando Freitas
Chief Strategy Officer, Awto
![](https://www.appsflyer.com/wp-content/uploads/2023/12/Alejandro-Antonio-Mendoza-Zamora.png)
Alejandro Antonio Mendoza Zamora
Head of AdOps, bazsúperapp
![](https://www.appsflyer.com/wp-content/uploads/2023/12/Gustavo-resende.png)
Gustavo Resende
Diretor Executivo de Growth, PicPay
![](https://www.appsflyer.com/wp-content/uploads/2023/12/Ot-vio-Tranchesi.png)
Otávio Tranchesi
Industry Lead - Finance, AppsFlyer
![](https://www.appsflyer.com/wp-content/uploads/2023/12/Marcelo-Castelo.png)
Marcelo Castelo
CMO & Partner, Fanatee
![](https://www.appsflyer.com/wp-content/uploads/2023/12/Stela-Ayres.png)
Stela Ayres
Diretora de Growth, Mercado Bitcoin
![](https://www.appsflyer.com/wp-content/uploads/2023/12/Daniel-Simoes.png)
Daniel Simões
General Manager LATAM, Moengage
![](https://www.appsflyer.com/wp-content/uploads/2023/12/Guilherme-Povoa-Fevereiro.png)
Guilherme Povoa Fevereiro
Head of Data Monetization, TIM Brasil