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Leave Singular for the #1 MMP

Upgrade your measurement from Singular to AppsFlyer

Measure with the market leader because your data deserves it. We’re empowering 65% of the world’s apps across every vertical to accelerate growth with the most comprehensive suite of analytics and engagement tools.
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You’ll be in good company with us

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Why are we singled out against Singular?

Well, we both serve the industry in our own unique ways. Singular focuses on ad-spend capabilities and high-frequency cost tracking – but we take a broader approach to measurement:

1

As an independent, unbiased authority we prioritize the privacy of your users’ data in a way that no other MMP can.
2

Our proprietary tech connects every app install and user event to the right marketing source – no more guesswork.
3

Instead, you get a complete, unified view in an all-in-one platform that seamlessly integrates over 11,000 tech and media partners.
4

When you combine all that accurate attribution data with rich audience insights, you can truly optimize your ad campaigns.

AppsFlyer has you covered

AppsFlyer

Singular

Data accuracy

Single source of truth for cost, revenue, and attribution data

Solid cost aggregation with fragmented attribution data

Fraud protection

Multi-layered security with advanced in-app and CPA protection

Basic validation on in-app purchases against the app store

Advanced data modeling

Customized data reporting and advanced modeling supported

Analytics reporting with a heavy focus on cost aggregation

Supported integrations

11,000+ partners and exclusive integrations with top SRNs

Supports most integrations needed for basic measurement

Price

What can we say… you get what you pay for (worth every penny)

Cheap prices that fit into most budgets, but at what cost?

Here’s what working with the attribution authority looks like

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“Prior to working with AppsFlyer we were working with other attribution providers that weren’t as reliable. AppsFlyer has been a real game changer.”
“Mistplay is also a provider of ad traffic, so we want to make sure the users we’re driving to the app are real. Protect360 was the best fraud protection solution to help.”
“The process of migrating was much easier than we expected. We literally just switched overnight and haven’t looked back since. AppsFlyer says ‘You guys do this and it’ll work.’ And it does.”

Tap into app growth with the AppsFlyer advantage

If you’re reading this, you might be tired of data discrepancies, a lack of fraud protection, or maybe you want more integrations than Singular offers. Here’s what we can give you instead:

1

Unmatched accuracy

Attribute every mobile install, in-app event, and in-app purchase to the right marketing source and say good-bye to data discrepancies.
2

Fraud protection

Your budget is in the best hands in the industry with comprehensive fraud protection before, during, and after every install.
3

The deepest integrations

Tap into a robust ecosystem of 11,000+ integrated tech and media partners for easy access to new growth channels.

When we say we’re leading the industry, we mean it

An evolving privacy landscape

As data visibility gets more fragmented, an accurate single source of truth that eliminates discrepancies is crucial. When privacy leaves you in the dark, why choose anything other than the brightest flashlight?

“The biggest difference for us is that we have data we can trust. We finally have the go-to dashboard for making decisions in terms of how we allocate our budget. ”

Enriched engagement reporting

The days of reporting on views and clicks don’t cut it anymore. We’re bringing ROAS back by leading the market to standardize enriched engagement types.

“We’re excited to join AppsFlyer and other key industry leaders in this enriched engagement journey – paving the way for improved market performance. ”

Reveal the secrets in your data

It’s not just about reporting the numbers. Our robust analytics tools help you move the needle on KPIs with mission-critical insights.

“Thanks to the real-time analytics with AppsFlyer, the revenue of this project has increased significantly due to the speed of data processing. ”

65%

Market share

237K

Active apps and counting

$28B+

Ad spend measured per year

1 in 3

Fortune 500 companies choose us

12K+

integrated partners

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Make the switch and grow