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Leave Kochava for the #1 MMP

Upgrade your measurement from Kochava to AppsFlyer

Measure with the market leader because your data deserves it. We’re empowering 65% of the world’s apps across every vertical to accelerate growth with the most comprehensive suite of analytics and engagement tools.
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You’ll be in good company with us

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Why do we get compared to Kochava?

Well, they’re part of the mobile measurement industry we’re leading. However, we take a fundamentally more innovative approach to solve the challenges of app marketing:

1

As an independent, unbiased authority we prioritize the privacy of your users’ data in a way that no other MMP can.
2

Our proprietary tech connects every app install and user event to the right marketing source – no more guesswork.
3

Instead, you get a complete, unified view in an all-in-one platform that seamlessly integrates over 11,000 tech and media partners.
4

When you combine all that accurate attribution data with rich audience insights, you can truly optimize your ad campaigns.

AppsFlyer has you covered

AppsFlyer

Kochava

Market leadership

Larger international market share and wider adoption among top-grossing apps

Smaller North America-focused market share, less adoption among major brands

Data accuracy

Single source of truth for cost, revenue, and attribution data

Decent accuracy, but includes duplication due to fragmented attribution data

Fraud protection

Multi-layered security with advanced in-app and CPA protection

Basic fraud prevention tools

Customer support

Friendly global support available 24/7 to help you succeed

Response time may vary when your budget is on the line

Price

Flexible pricing that adapts to meet your goals and match your growth

Less flexible pricing for a more limited feature set

Here’s what working with the attribution authority looks like

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“Prior to working with AppsFlyer we were working with other attribution providers that weren’t as reliable. AppsFlyer has been a real game changer.”
“In a world where every dollar is so important, attribution data from AppsFlyer allows us to maximize our campaign performance.”
“Comprehensive data provided by AppsFlyer is the north star for our growth team, enabling us to make better marketing decisions across our portfolio of games.”

Tap into app growth with the AppsFlyer advantage

If you’re reading this, you might be tired of data discrepancies, a lack of fraud protection, or maybe you want more integrations than Kochava offers. Here’s what we can give you instead:

1

Unmatched accuracy

Attribute every mobile install, in-app event, and in-app purchase to the right marketing source and say good-bye to data discrepancies.
2

Fraud protection

Your budget is in the best hands in the industry with comprehensive fraud protection before, during, and after every install.
3

The deepest integrations

Tap into a robust ecosystem of 11,000+ integrated tech and media partners for easy access to new growth channels.

When we say we’re leading the industry, we mean it

An evolving privacy landscape

As data visibility gets more fragmented, an accurate single source of truth that eliminates discrepancies is crucial. When privacy leaves you in the dark, why choose anything other than the brightest flashlight?

“The biggest difference for us is that we have data we can trust. We finally have the go-to dashboard for making decisions in terms of how we allocate our budget. ”

Enriched engagement reporting

The days of reporting on views and clicks don’t cut it anymore. We’re bringing ROAS back by leading the market to standardize enriched engagement types.

“We’re excited to join AppsFlyer and other key industry leaders in this enriched engagement journey – paving the way for improved market performance.”

Reveal the secrets in your data

It’s not just about reporting the numbers. Our robust analytics tools help you move the needle on KPIs with mission-critical insights.

“Thanks to the real-time analytics with AppsFlyer, the revenue of this project has increased significantly due to the speed of data processing. ”

65%

Market share

237K

Active apps and counting

$28B+

Ad spend measured per year

1 in 3

Fortune 500 companies choose us

12K+

integrated partners

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