How apps were grouped
Data displayed represents the average per app unless stated otherwise.  Learn more - read our FAQs
Showing data for Eastern Europe (thresholds for Turkey not met)
Average
Best
Organic
Non-Organic
Overall
Non-organic installs
Remarketing Conversions
Conversions
Rankings based on Edition 17 of The AppsFlyer Performance Index (H1 2024)
1
Google Ads
2
Xiaomi
3
Unity Ads
4
Meta Ads
5
MOLOCO
6
Yandex Direct
7
TikTok For Business
8
ironSource