How apps were grouped
Data displayed represents the average per app unless stated otherwise.  Learn more - read our FAQs
Average
Best
Organic
Non-Organic
Overall
Rankings based on Edition 17 of The AppsFlyer Performance Index (H1 2024)
1
Google Ads
2
Unity Ads
3
Meta Ads
4
AppLovin
5
MOLOCO
6
Mintegral International Limited
7
Mistplay
8
adjoe
9
ironSource