app marketing featured hub

Mobile app marketing hub

Unlock the secrets of app marketing with our curated collection of blog posts, guides, and reports. Discover expert strategies to reach your marketing goals, and stay ahead in the ever-evolving world of mobile apps.

App marketing guide

The ultimate guide to app marketing: Everything you need to know

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Geo-specific app marketing insights

Central & Eastern Europe

Mobile app marketing trends in Central and Eastern Europe

Southeast Asia & Pakistan

State of finance app marketing in Southeast Asia & Pakistan

Latin America

The state of app marketing in Latin America – 2021 edition

Middle East

State of mobile app strategies in the Middle East

Turkey

The state of eCommerce app marketing in Turkey

India

State of app marketing in India – 2023 edition

Africa

The state of finance app marketing in Africa

Australia & New Zealand

The state of app marketing Australia & New Zealand

Vietnam

Vietnam Tet mobile marketing insights – 2021 edition
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In-app advertising done right: The 2023 guide

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App user acquisition guide

User acquisition for apps: The complete guide

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DMA (Digital Markets Act)

Master DMA compliance with essential insights and resources.

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Gaming

Grow your game with exclusive data trends and powerful solutions

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Sandbox simplified

Google Privacy Sandbx is transforming measurement. Explore the Privacy Sandbox Hub for details

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CTV (Connected TV)

Your one-stop shop for all things CTV, helping your brand thrive on screen

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ASO (App store optimization)

Boost your app’s visibility, reach, and install rate with powerful, actionable strategies

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App metrics

All the tools and techniques you need to measure and optimize app performance

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Enriched Engagement Types

Not all views and clicks are created equal. Enriched Engagement Types (EETs)

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Programmatic advertising

Programmatic made easy: master the tech and supercharge your ads

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