Reports & guides
Top 5 app marketing data trends of 2024 and predictions for 2025
Uncover the key trends in ad spend, revenue, UA, and creative that defined 2024 and understand how these may impact the outlook for 2025.
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719 results for "App marketing"
Reports & guides
The State of App Marketing in Sub-Saharan Africa – 2024 Edition
Gain key insights into app marketing trends across sub-Saharan Africa in 2024 including the impact of Google search and growth opportunities.
Reports & guides
The State of App Marketing in Asia — 2024 Edition
In the 2024 edition of the State of app marketing Asia, read about the key trends and insights impacting the app marketing ecosystem in APAC.
Blog
Tackling the challenge of fragmented data in subscription app marketing
Gain a greater understanding into the challenge of fragmented data in subscription app marketing and uncover strategies to help overcome them.
Reports & guides
The State of Gaming App Marketing – 2024 Edition
2023 appeared to be a year of modest growth. However, this calm exterior is misleading. Beneath the surface, significant shifts were taking place.
Reports & guides
The State of App Marketing in India 2024
Reports & guides
[Report] The State of Gaming App Marketing – 2024 Edition
Reports & guides
The state of eCommerce app marketing
Read the State of eCommerce 2024 edition for the latest trends and insights into buying patterns and future predictions for retail media and AI.
Blog
Introducing new horizons in app marketing: beyond app campaigns
Read more about reaching beyond the confines of app campaigns and look to the potential of the web for new opportunities in web-to-app marketing.
Reports & guides
The state of ad creatives in app marketing: 2024 edition
Read the first data report on creative ads. Find out about AI-driven performance analysis and hear from leading experts at TikTok and SciPlay.
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