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Inside the data handshake powering the new wave of retail media
See how data collaboration and privacy-first personalization are fueling retail media growth and deeper customer trust.
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760 results for "App marketing"
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From data to decisions – Fast: Meet My Dashboards
Discover My Dashboards by AppsFlyer: a real-time marketing analytics hub built for speed, alignment, and customization. Make better decisions, faster.
Product news
New templates in My Dashboards
Blog
Break up with Firebase before it breaks you: Practical migration guide
Firebase Dynamic Links is shutting down. Learn how to migrate fast and avoid disruptions with this step-by-step guide.
Blog
Firebase Dynamic Links: What You need to know
The depreciation of Firebase Dynamic Links leaves a gap in the user flow. How can deep linking bridge the gap and provide seamless user journeys.
Blog
Navigating Firebase Dynamic Links alternatives: A Product Manager’s guide
Discover why AppsFlyer OneLink is the most popular Firebase Dynamic Links alternative for growth teams.
Customer stories
How A23 Rummy scaled growth by unlocking cross-channel attribution accuracy
A23 Rummy boosted attribution accuracy by 40% with AppsFlyer, improving web-to-app conversions and campaign performance.
Customer stories
How Moneyview improved retention with personalization and seamless CX
Moneyview cut CAC by 15% and grew retention using smarter targeting, deep linking, and fraud protection with AppsFlyer. See how they did it.
Customer stories
Inside Space307 anti-fraud playbook: 66% drop in fraud rate, 14x more conversions
Discover how Space307 reduced fraud rate by 66% & increased conversions by 14x using AppsFlyer’s fraud protection and a smarter approach to ad partner management.
Reports & guides
The State of Creative Optimization – 2025 Edition
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