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736 results for "App marketing"

Customer stories

Scaling with confidence: how MONIX reduced fraud by 57% and cut CAC by 13.4%

Discover how MONIX reduced fraudulent installs by 57% and cut CAC by 13.4% with AppsFlyer’s fraud protection, optimizing ad spend and scaling UA with confidence.

Blog

Gross vs. net Revenue: the make-or-break factor in hybrid monetization

Learn why net revenue measurement is essential for hybrid monetization. Avoid misleading financial insights and optimize profitability.

Blog

MAMA San Francisco: A bold start to 2025 for mobile marketers

MAMA SF 2025 launched the year with top insights on AI, privacy, and growth. Get key takeaways & watch on-demand sessions now!

Blog

New performance data reveals owned media + deep linking reigns supreme

New data reveals owned media and deep linking drive record growth. Discover how they boost engagement, retention, and revenue.

Blog

DCR out, DCP in: Why retail media can’t deliver on its promise with data clean rooms alone

In this blog we review key differences between data collaboration platforms from data clean rooms, and why a DCR alone is not a sufficient solution.

Reports & guides

[Report] The State of Creative Optimization – 2025 Edition

Unlock creative success with AppsFlyer's 2025 report. Get AI-driven insights, benchmarks, and expert tips to boost ad performance.

Blog

6 reasons why it’s time to upgrade your MMP

Uncover the top 6 reasons why marketers decide to switch their MMP, analyzed from thousands of customer reviews across multiple platforms.

Blog

Boosting your user acquisition strategy with preload campaigns

Read this guide on preload campaigns, with insights and best practices from key partners. Delve into how they can elevate brand visibility and fuel growth.

Blog

Why your boss should send you to MAMA San Francisco 2025

MAMA San Francisco brings together the brightest minds in mobile marketing. Find out why you need to be there and why your boss should agree.

Blog

What every marketer needs to know about streaming ads

Dive into all things streaming ads and how they compare to OTT and CTV. Learn about their benefits, practical steps for implementation and best practices.

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Scaling with confidence: how MONIX reduced fraud by 57% and cut CAC by 13.4%

Gross vs. net Revenue: the make-or-break factor in hybrid monetization

MAMA San Francisco: A bold start to 2025 for mobile marketers

New performance data reveals owned media + deep linking reigns supreme

DCR out, DCP in: Why retail media can’t deliver on its promise with data clean rooms alone

[Report] The State of Creative Optimization – 2025 Edition

6 reasons why it’s time to upgrade your MMP

Boosting your user acquisition strategy with preload campaigns

Why your boss should send you to MAMA San Francisco 2025

What every marketer needs to know about streaming ads

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