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Bridging the data gap with real-time, accurate ROI data
Learn how AppQuantum achieved a 20% increase in ROAS using real-time data for improved optimization and enhanced ROI measurement.
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741 results for "App marketing"
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Beyond clicks and views: enhancing attribution logic with Enriched Engagement Types
Learn about recent changes in the realm of ad engagement and how AppsFlyer aims to support partners with Enriched Engagement Types.
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How insights aid commerce media growth
Explore the potential of commerce media. Why and how a combined measurement and DCP solution can help RMNs attract greater ad budgets.
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Let’s get rolling: The ultimate guide to pre-roll ads
What are pre-roll ads? Learn the best practices of pre-roll ads on YouTube and Facebook to turn passive viewers into prospective customers.
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Mastering mobile game monetization: Strategies for success
Learn all about mobile game monetization from the different models to what KPIs to measure, and how to increase your monetization efforts.
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Breaking down Google’s Digital Markets Act (DMA) enforcement
Understand the approach Google is taking to the Digital Markets Act (DMA). What updates do they plan to bring and how it will impact advertisers?
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Inside the Digital Markets Act and its implications for advertisers
Explore the implications of the Digital Markets Act. Delve into potential challenges and emerging opportunities across the advertising ecosystem.
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How to find creative winners and use AI to maximize their value
Unlock the secrets to identifying and maximizing the potential of creative winners. Learn how to unleash their full potential with the power of AI
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How LiveOps is changing the gaming landscape
Discover how LiveOps is reshaping the gaming world. Dive into the dynamic strategies for player engagements, and the future of interactive experiences.
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From views to value: Performance-centric connected TV
Dive into the strategies that drive results, enhance viewer engagement, and maximize ROI in the evolving landscape of connected TV.
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