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741 results for "App marketing"

Glossary

Cost per click (CPC)

What is CPC, how to calculate it and how does it work? Read all about it in the AppsFlyer mobile marketing glossary.

Blog

The roadmap to success on Android

To help you plan for success on Android and beyond, here are some insights from the product lead for AppsFlyer’s Privacy Sandbox solution.

Glossary

Ad spend

Why is ad spend important and what are the different ways to calculate it? Learn everything you need to know inside.
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