Blog
To help you plan for success on Android and beyond, here are some insights from the product lead for AppsFlyer’s Privacy Sandbox solution.
Glossary
Why is ad spend important and what are the different ways to calculate it? Learn everything you need to know inside.
Customer stories
Privacy restrictions caused data challenges for gaming company FanPlus. Using Data Clean Room helped them to regain control of metrics & KPIs.
Blog
In this blog post, we'll delve into the impact that SKAN 4.0 has had so far and share some interesting insights.
Blog
Learn how gaming companies can weather the economic downturn by leveraging preload campaigns which are critical to growth in unstable times.
Blog
From the VisionPro headset to SKAN 5.0 & the feature known as “Privacy Manifests”, we got you covered with all the news from WWDC 2023.
Glossary
Learn everything you need to know about connected TV including the difference from OTT, the benefits of CTV advertising, and common ad formats.
Reports & guides
Learn how PC and console platforms open up new revenue streams for game developers, the reasons for this growth & how it works in practice.
Glossary
Learn all you need to know about ad impressions: Their different types, how they work, key metrics, and how advertisers & publishers use them.
Customer stories
Integrating with AppsFlyer multi-touch attribution & deep-linking led Yellow Card to 1 million users, a 74% rise in app installs & 30% reduction in CPI.