Reports & guides
Finding your true north: Measuring your app marketing’s true ROI
Accurate ROI for mobile apps is dependent on accurate attribution, revenue, and cost data. But it is anything but trivial. Find out how to get it right.
Filter by
719 results for "App marketing"
Blog
App marketing in times of uncertainty – the experts’ take
Many businesses are struggling with the economic uncertainty of the times. But what's happening with mobile marketing? Hear from the experts.
Blog
The organic uplift in-app marketing: Separating fact from fiction
What is the impact UA campaigns have on organic installs? Find out what top experts are saying about this key question for app marketers.
Blog
Market deep-dive: Spain as an emerging hub of app marketing
Spain has much to offer mobile developers and companies wanting a piece of the action, as one of the strongest tech ecosystems in Europe.
Product news
AppsFlyer support for Meta’s aggregate event measurement (AEM) for remarketingg
AEM for app remarketing enables advertisers to measure iOS re-engagements with Meta in a privacy preserving manner. This feature leverages AppsFlyer’s deeplink attribution capabilities to perform full and accurate attribution for iOS re-engagement conversions and report conversions + all downstream events to Meta.
Customer stories
Doubling marketing-driven mobile app traffic with deep links and QR codes
Find out how AppsFlyer’s QR codes, which leverage deep linking technology, helped Albertsons to increase MAU and marketing-driven app traffic.
Blog
How to get more for less: Nailing app remarketing during times of a recession
Focusing on app remarketing during times of recession is very important. Check our five best practices to ace your app remarketing strategy.
Blog
Marketing up close and personal – The app buyer persona guide
Who is your app intended for? Learn everything you need to know about buyer personas, and how to use them to grow your app users.
Reports & guides
Mobile measurement & marketing analytics for subscription apps – The complete guide
Read AppsFlyer's complete guide on mobile measurement and marketing analytics for subscription apps. Learn about challenges and best practices.
Reports & guides
Mobile measurement & marketing analytics for gaming apps – The complete guide
Read AppsFlyer’s complete guide for mobile measurement and marketing analytics for gaming apps. Learn about the challenges, KPI's and more.
People also search for:
