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717 results for "App marketing"

Glossary

vMVPD (Virtual Multichannel Video Programming Distributor)

What is virtual multichannel video programming distributor? Learn about the rise of vMVPD platforms and about its advantages and disadvantages.

Customer stories

Find how using AppsFlyer’s Protect360 reduced mobile ad fraud by 89% for KisanKonnect, which also achieved a 2x increase in non-organic growth.

Blog

SKAN 4.0 is here! Read and learn all the new options for both ad networks & app developers including new features and how to build your strategy.

Glossary

What is ad podding, how does it work, and what are its benefits? Find out all you need to know inside.

Blog

This post will provide you with the top-line insights you need to add playable ads to your digital marketing plans for 2023 and beyond.

Blog

The fast-changing mobile privacy environment keeps evolving. Read the necessary steps on how to break your addiction to user-level data.

Blog

Consider this guide as your map in the thick connected TV jungle, and use it as your go-to for anything related to advertising your app on CTV.

Glossary

What is SVOD? Learn about the subscription video on demand platforms, its advantages & disadvantages, and how it differs from AVOD and TVOD.

Glossary

What is AVOD? Learn about the advertising-based video on demand platforms, its advantages, and how it differs from PVOD, SVOD, and TVOD.

Blog

What are data clean rooms, why do marketers need them, and how they’re going to affect our ability to measure campaigns in the years to come?

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