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723 results for "App marketing"

Glossary

Homomorphic encryption (HE)

What is homomorphic encryption, and what are its benefits and limitations? Learn more in our mobile marketing glossary.

Glossary

Last-click attribution

What is last click attribution, how does it work, and what challenges it might raise? Find out more in our mobile marketing glossary.

Glossary

Real-time bidding (RTB)

What is real-time bidding, how does it work, and what are its pros and cons? Find out everything you need to know in our mobile marketing glossary.
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