Blog
So how do consumers benefit from attribution? We can break this down into four key areas. Learn more inside.
Customer stories
Find out how Indonesia-Fintech LinkAja's marketing team leveraged AppsFlyer fraud solution to safeguard the integrity of its marketing campaigns.
Blog
When user journeys spread across multiple platforms, devices and channels, it can be tricky to discern what the average conversion path looks like.
Customer stories
Learn how fuboTV leverages cross-device exposure to reallocate budgets and unite its marketing efforts with AppsFlyer People-Based Attribution.
Customer stories
See how AppsFlyer enabled Stash to build a better web-to-app onboarding experience and more visibility into touchpoints along the customer journey.
Blog
COVID-19 made us think about how to best support our customers, partners, and the entire ecosystem. "Zero" is our solution. Read on for details.
Glossary
How does an ad network work and what are its benefits? Learn everything you need to know in the AppsFlyer mobile marketing glossary.
Blog
Connecting with the right audience on mobile requires specific know-how. This guide will help you win high-value users for your app.
Blog
Revealing user journeys across devices and platforms is a complex puzzle to solve. But are you willing to compromise user privacy to solve it?
Blog
As a people-obsessed company that places the best interests of its customers and partners, we have decided to withdraw from this year’s MWC.