Blog
How to choose the right attribution platform the first time around
Attribution data should drive every marketing decision. Do you know which 5 elements are critical to attribution platform success?
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735 results for "App marketing"
Use cases
CTV and OTT measurement deep dive
Deep dive into the topic of advanced TV measurement with a technical focus on OTT and connected TV (CTV) attribution.
Use cases
Introduction to advanced TV: Key trends in the OTT market
OTT made TV advertising accessible to mobile-first marketers who previously could not have afforded to fit TV into their performance plan.
Blog
How do you measure a year?
2018 was a tremendous year for AppsFlyer; it was probably our best year yet. We hit huge milestones and expanded our global reach.
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How “all-in” shaped our story, and could define your career
What being All-In means to us at AppsFlyer, and how it became a core part of our company culture.
Blog
Must-know budgeting practices to boost user acquisition
If your budget isn't ready for this year, here's your chance. Learn the most important UA budgeting practices you need to maximize your investment.
Use cases
All your raw data at your fingertips
Your data may have a great deal of value, but none of it can be delivered without continuous access to quality data in its purest form - raw data.
Use cases
The war on fraudsters: 3 customers standing up to mobile fraud
Effective anti-fraud protection is your financial insurance policy against fraud. Here are 3 case studies of AppsFlyer customers.
Blog
Organically building a customer-obsessed culture
AppsFlyer's customer-focused attitude means being unbiased and independent; we place our customers first in our decisions.
Customer stories
Becoming the European leader in scooter sharing
Discover how, in just one year, eCooltra's growth rate jumped by 5X by putting the emphasis on user quality and seamless customer journey.
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