Blog
Think influencer marketing is a fail-safe lead generation tool? Not always. This 2-part series discusses the benefits and drawbacks of this method.
Blog
Apps must invest a lot of resources in capturing potential users' time and attention. That's where content marketing comes in - Find how to do it right.
Blog
Mobile remarketing is still a relatively new space. Here are 11 expert tips to getting it right and creating successful app remarketing campaigns.
Blog
Apple Search Ads is finally joining SKAN. Discover what this means for your iOS campaigns and how to adjust your strategy for smarter attribution.
Reports & guides
Unlock real app growth with influencer marketing. Learn to budget smartly, pick the right creators, measure success, and drive installs at scale.
Reports & guides
Boost app growth with influencer marketing. Learn to build UA strategies, pick the right creators, and measure real impact.
Customer stories
TaDa Delivery cut costs and gained more users with TikTok and AppsFlyer. Discover how data-driven campaigns drove efficient growth.
Reports & guides
Unlock key consumer insights from Cricket Season 2024 and discover winning marketing strategies for 2025. Get the full report now!
Reports & guides
Discover how app marketers handle budgets, challenges, & user growth. Align your 2025 strategy with data-driven insights to stay ahead.
Reports & guides
Read the 2025 edition of the App uninstall report for industry trends and benchmarks, alongside tips for analysis and optimization for this critical metric.