Blog
Zalando’s AI-powered app: Fashion meets personalization
Zalando's app blends AI, social commerce, and retention into a powerful shopping experience. Here's what works, and what could make it even stronger.
Filter by
546 results for "Attribution"
Blog
SKAN vs. Sandbox: what advertisers need to know
Examine the similarities and differences between SKAN and Privacy Sandbox including reporting, data granularity, bit-based attribution, and more.
Blog
How IKEA’s app nails omnichannel UX (and what brands can learn)
IKEA's app masters omnichannel retail with AR and loyalty, but one UX mistake costs ATT opt-ins.
Blog
Introducing AppsFlyer MCP: Marketing Intelligence for the AI Era
Access instant, AI-powered marketing insights with AppsFlyer MCP. No code. No wait. Just ask.
Blog
How Babbel runs 50+ influencers a month and keeps performance high
See how Babbel drives ROI with 50+ influencers/month - plus measurement, testing & UGC tips.
Blog
Closing the Loop: A Single Source of Truth for All Your Marketing Efforts
Unify performance data with AppsFlyer’s privacy‑first SSOT to boost revenue by 62% and cut eCPI by 40%.
Customer stories
Quenching thirst for success: Leading beverage brand boosts revenue by 54% with Wolt and AppsFlyer DCP
Discover how a top beverage brand achieved a 54% revenue uplift using AppsFlyer's DCP and Wolt Ads.
Product news
Advanced SRN with X Ads
Blog
Stepping into clarity: introducing complete iOS measurement on X Ads
Measure all iOS conversions with X Ads’ Advanced SRN. Get privacy-safe insights and drive campaign results.
Blog
Closing the Loop: A Single Source of Truth for All Your Marketing Efforts
Unify performance data with AppsFlyer’s privacy‑first SSOT to boost revenue by 62% and cut eCPI by 40%.
Try searching for
