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489 results for "Attribution"

Use cases

How to jump into QR code mania

In this post we want to get practical by showing you how you can quickly start building and measuring QR-to-app Experiences today.

Glossary

Identifier for vendors (IDFV)

What are mobile interstitials and how can you use them to get the most out of your campaign? Find out everything you need to know inside.

Glossary

App Tracking Transparency (ATT)

What is App Tracking Transparency (ATT), and how does it affect the advertising world? Find out everything you need to know inside.

Blog

Weeding out organic fraud

What incentive encourages the existence of fraudulent app installs in organic traffic, and how can you prevent it? Learn more inside.
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