Product news
Find out how Conversion Studio enables advertisers to easily maximize LTV measurement for post-install activity inside the SKAN framework.
Reports & guides
This in-depth guide will provide you valuable info on return on experience, including practical tips on how to fuel your mobile apps with CX.
Customer stories
See how ABI better optimizes its campaigns with AppsFlyer solutions in a way that allows it to determine its ROAS and boost user retention.
Reports & guides
In this guide, we’ll uncover a world of insights from Apple's SKAdNetwork to help advertisers navigate this largely uncharted territory.
Customer stories
See how with AppsFlyer, VSCO found a solution that would further evolve its performance-driven marketing operation with data at its heart.
Blog
When marketing and product teams see the full picture, they can make the right choices. Here are 5 tips on how to get it right.
Glossary
What is re-engagement, and why is it important for your campaigns? Learn everything you need to know in the AppsFlyer mobile marketing glossary.
Blog
Learn how rich data about users viewing environment can enhance your creative and targeting capabilities to drive your app performance at scale.
Customer stories
Learn how MPL has dramatically increased the efficiency with which it onboarded its users, allowing it to focus on new growth initiatives.
Glossary
What's SKAdNetwork, what challenges does it present for advertisers, and how should they prepare for it? Find out in our mobile marketing glossary.