Blog
To keep your shopping app engaging and profitable, here are the KPIs you should measure as a mobile app marketer in the holiday season.
Use cases
Now, there is a way to create seamless email-to-app experiences with AppsFlyer's dedicated deep linking solution for Salesforce Marketing Cloud.
Blog
In this article, we explore 5 reasons why you absolutely can't do without attribution when it comes to mobile app marketing.
Customer stories
Learn how AccuWeather optimized its web-to-app flow with deep linking and maximized long-term customer engagement with real-time attribution.
Customer stories
CRED used AppsFlyer deep linking attribution links to power its user referral feature and achieve 44% higher than the average first payment rate.
Blog
So how do consumers benefit from attribution? We can break this down into four key areas. Learn more inside.
Reports & guides
Find out which in-app events to configure to meet health and fitness goals, what are the right segments to set up in UA campaigns, and more.
Customer stories
See how AppsFlyer enabled Stash to build a better web-to-app onboarding experience and more visibility into touchpoints along the customer journey.
Blog
COVID-19 made us think about how to best support our customers, partners, and the entire ecosystem. "Zero" is our solution. Read on for details.
Customer stories
Learn how America's original chain pizza restaurant, Pizza Hut, drove app adoption by reimagining its national rewards program for a mobile age.