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Customer stories

Improving retention and user-value with smarter, faster mobile marketing

Find out how ICJ upgraded to AppsFlyer and was able to make smarter marketing decisions with real-time reporting and analytics.

Customer stories

Find out how attribution data helped this top Health and Fitness app increase installs and maximizes long-term user engagement.

Customer stories

Find out how accurate, unbiased attribution data provided by AppsFlyer illuminated the most engaging and valuable events in Steady’s user journey.

Customer stories

Learn how Brainium's ability to test and optimize creatives helped to decrease their CPIs and increase customer lifetime value.

Customer stories

Find out how Rapido ensured that the right users were remarketed to at the right time without conflicting or overlapping messages.

Blog

An advertiser’s remarketing database is perhaps the most prized possession, and unfortunately a target for fraudulent activities.

Blog

Discover how multi-touch attribution can deliver insights to help shape your marketing strategy, and make informed budget allocation decisions.

Blog

If you are looking to increase your mobile app customer base in India, follow these 5 market-specific user acquisition trends.

Blog

Find out how mobile measurement and attribution is changing post iOS 14 with a shift towards a more privacy-centric relationship with consumers.

Blog

Many UA managers know about the benefits of predictive analytics, but this privilege is only available to a lucky few. However, this can change.