Reports & guides
State of app marketing in Asia – 2025 Edition
Explore Asia's 2025 app marketing landscape: UA spend, monetization trends, and regional growth insights.
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Blog
Stepping into clarity: introducing complete iOS measurement on X Ads
Measure all iOS conversions with X Ads’ Advanced SRN. Get privacy-safe insights and drive campaign results.
Blog
From data to decisions – Fast: Meet My Dashboards
Discover My Dashboards by AppsFlyer: a real-time marketing analytics hub built for speed, alignment, and customization. Make better decisions, faster.
Reports & guides
Unlock the value of web-to-app
Boost app growth by connecting web and app experiences. The Web-to-App Playbook offers expert strategies and real-world insights.
Reports & guides
[Report] State of app marketing in the Philippines – 2025 Edition
Explore top app marketing trends, fraud insights, and growth benchmarks in the Philippines’ fast-growing mobile market-2025 report.
Blog
Break up with Firebase before it breaks you: Practical migration guide
Firebase Dynamic Links is shutting down. Learn how to migrate fast and avoid disruptions with this step-by-step guide.
Reports & guides
The state of app marketing in the Philippines – 2025 Edition
Explore top app marketing trends, fraud insights, and growth benchmarks in the Philippines’ fast-growing mobile market - 2025 report.
Reports & guides
[Report] The State of App Marketing in Brazil – Edition 2025
The State of App Marketing in Brazil 2025
Blog
Apple Search Ads finally joins the SKAN party! What you need to know
Apple Search Ads is finally joining SKAN. Discover what this means for your iOS campaigns and how to adjust your strategy for smarter attribution.
Reports & guides
Winning big with influencers: A comprehensive guide for app marketers
Boost app growth with influencer marketing. Learn to build UA strategies, pick the right creators, and measure real impact.
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