Glossary
What is real-time bidding, how does it work, and what are its pros and cons? Find out everything you need to know in our mobile marketing glossary.
Customer stories
Find out how with AppsFlyer’s support, VGames increased its revenue and achieved better ROI / ROAS from its day-to-day marketing investments.
Reports & guides
What are the new privacy-led re-engagement limitations marketers are facing nowadays, and how can they meet these challenges head on?
Reports & guides
What are the new privacy-led re-engagement limitations marketers are facing nowadays, and how can they meet these challenges head on?
Reports & guides
AppsFlyer teamed up with Adobe to give you exclusive, actionable insights to prep for a competitive 2023 and beyond.
Glossary
What is an In-app purchase, and how can you leverage it to increase revenue? Learn everything you need to know in our mobile marketing glossary.
Reports & guides
In this guide, we will explore how IAA works, its different pricing models, creative formats, and some best practices to help you make the most of it.
Reports & guides
This programmatic advertising comprehensive guide will provide you the insights into the programmatic strategy of your digital marketing toolkit.
Blog
Following iOS 14, how can you merge all of these siloed data sources into a single source of truth? We’re happy to say that we’ve got a solution.
Customer stories
Find out how ALTBalaji improved its installs efficiency while cutting app campaign costs by 6% following AppsFlyer migration.