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Reports & guides

Apple’s iOS 14 App Clips: A definitive guide for developers by AppsFlyer

Apple App Clips are a significant milestone for the app industry, so we created a tutorial to help you create your first App Clip.

Reports & guides

See the 2021 trends and benchmarks for finance apps across top markets and sub-categories: banking, investment, lending, and services apps.

Blog

Marketing and product teams are often confused by the concepts of Universal Links, App Links, and their relation to deep linking; we're here to help.

Blog

Since the very beginning, privacy and security have been one of AppsFlyer’s core pillars. Aggregated Advanced Privacy framework will add to this.

Blog

Machine learning is a commonly used buzzword, but what does it really mean with regard to digital marketing? We got the answers.

Reports & guides

Find out about global fintech trends in apps and dive into 5 key markets in APAC: India, Indonesia, South Korea, Vietnam, and the Philippines.

Reports & guides

The steady rise of the Indian app market in 2019 has irrevocably altered the dynamics of the local ecosystem. Check out these exclusive insights!

Blog

There are nearly 1 billion mobile users in China. Seize the opportunity to overcome challenges in reaching them with these insights.

Glossary

What is click injection, and how can you protect yourself this fraud? Read all about it in the AppsFlyer mobile marketing glossary.

Glossary

What is click redirection, and how can you protect yourself from this fraud? Read all about it in the AppsFlyer mobile marketing glossary.