Blog
ROI is an elusive metric in app marketing as it's dependent on accurate attribution and cost data. Read why working with different providers is risky.
Customer stories
Find out how Huuuge Games used AppsFlyer Master API to aggregate massive amounts of raw data to save time and make impactful decisions.
Customer stories
Discover how AppsFlyer solutions helped Halodoc increase market penetration among first-time users and save 30% of ad spend.
Blog
The false positive test is used by anti-fraud vendors to ensure legitimate activity isn't blocked. Fraudsters exploit this constraint for their benefit
Use cases
With AppsFlyer's productivity tools, you can access attribution and analytics data on-the-go and instantly share insights with your team!
Blog
We're thrilled to announce that AppsFlyer has raised $210 million led by General Atlantic, with participation from our existing investors.
Blog
The APAC is a massive opportunity for app marketers, but many don't know how best to operate in it. Here are the insider tips you need to get it right.
Use cases
AppsFlyer is unlocking measurement solutions for incrementality testing to help advertisers connect the dots and zero in on what's driving growth.
Blog
Mobile attribution platforms are a must for any enterprise. Mission-critical platforms have four characteristics. Does your platform have them?
Blog
Find out what AppsFlyer's vision for attribution was 8 years ago and how that evolved to People-Based Attribution today.